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 Welcome to the Instant Practice Builder Research Center!

 

Instant Practice Builder members get together each week to discuss all sorts of accountantcy marketing topics. We rely on member and visitor input in order to build our body of knowledge. These surveys are what we use to gather information, analyze it and give feedback to the members and visitors.

 

Please help us gather information by particpating in our "Two-Click Poll." Once click to select your answer, and one click to send it flying through the ethernet to us.

 

The analysis of the results is usually posted withing a few days after the end of the survey. So, drop back by to see what the results and analysis are, and give us your opinion again!

 

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Thanks for particpating, and Let's keep in touch!
Here are the results of some prior polls.

 

Majority of Local Tax Preparers are forced to Compete on Price

Majority of Local Tax Preparers are forced to Compete on Price

Wed, 6:56 PM | Atlanta, GA – September 21, 2011 – It is well known that franchises can often undercut the competition in terms of prices. They enjoy an economy of scale that allows them to offer discounts unthinkable to small practitioners trying to get a firm...

Recent Study Reveals that 60% of Local Practitioners Avoid QuickBooks Completely for In-house Accounting Services

Recent Study Reveals that 60% of Local Practitioners Avoid QuickBooks Completely for In-house Accounting Services

Wed, 6:53 PM | Atlanta, GA – September 7, 2011 – In a recent study, Secrets of Marketing Accounting asked small local practitioners which tax preparation software they use. Out of 14 different top brands listed, nearly half of respondents stated that they use something...

Rainmaker Marketing Strategies Yield 20% Annual Growth Rates For Practitioners Who Use Them

Rainmaker Marketing Strategies Yield 20% Annual Growth Rates For Practitioners Who Use Them

Wed, 6:51 PM | Atlanta, GA – August 31, 2011 – The most recent study from Secrets of Marketing Accounting, conducted through an online poll, reveals that 41% of small local accountants are experiencing annual growth rates of less than 5%. Discussion of these results...

1/3 of Member Accountants Claim Their Client Churn is Half Industry Average

1/3 of Member Accountants Claim Their Client Churn is Half Industry Average

Wed, 6:47 PM | Atlanta, GA – August 24, 2011 – With an average industry client loss rate of 20% annually, it is a well known fact that keeping clients for more than five years is difficult. However, in the most recent survey from Secrets of Marketing Accounting,...